For many of us, there’s a clear split: Facebook and the like for friends and family, LinkedIn for professional contacts. After all, with its origins in HR and recruitment, LinkedIn is dedicated to professional networking. But do you have that nagging feeling you could be using it more? We talked to a few typical users…
DetailsSocial media is a great way to engage with customers and employees, rather than simply ‘talk at’ them. But there are many pitfalls. A thought-provoking event at IABC last November got me reflecting further on this topic and ways to avoid some of the common pitfalls. One of these is to have a social media…
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Manufacturing solar cells traditionally involves complex and costly vacuum-based processes. Now, some industry specialists believe new approaches can cut costs and bring ‘grid parity’ within reach. They urge producers to discover how thermal processes and electro-deposition enable cost-effective high volume thin-film PV production. Sunlight may be free, but generating electricity with PV cells remains expensive.…
DetailsMore thoughts on presentations? Well, it’s true, if you google “presentations” you get over 57 million results! Lots of them mention probably things like ‘don’t just read the slides’, ‘keep the word count on each slide to a minimum’, ‘use a sufficiently large font’ – we haven’t counted them all. But it is tricky to…
DetailsSherlock Holmes, Chief Inspector Barnaby, Dalziel and Pascoe, Miss Marple. We all love reading and watching detectives. But why exactly is that, what makes a detective successful? To find this out, I recently attended a crime fiction writing workshop in Oxford, England. With great enthusiasm, I dived into the world of suspense, betrayal and murder,…
DetailsI signed up for Twitter a while ago and then didn’t really do anything with it. To be honest, I wasn’t really sure what to do with it. However, I recently started using Twitter again and this time I am getting more out of it and also putting more into it. So I thought it…
DetailsI signed up for Twitter a while ago and then didn’t really do anything with it. To be honest, I wasn’t really sure what to do with it. However, I recently started using Twitter again and this time I am getting more out of it and also putting more into it. So I thought it…
DetailsFancy a glass of transparent milk? It could one day be a regular sight on menus and in supermarkets – thanks to a device known as a microsieve and a production technology called 3D lithography. As the name suggests, microsieves are filtration devices that work at the microscopic scale. Now a team from the Delft…
DetailsCommunicate with your customers! In a crisis, your customers need reassurance that you are doing everything you can to support them and deliver value. In fact, this may be an ideal moment to improve aspects of your business like customer service and let your customers know! Communicate with your employees! Even if you can’t give…
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