The wonders of IBC 2015

As a young upstart just out of university and working my first job, I was not prepared for the scale of IBC 2015. In my other blogs, I have mentioned I’m from a small seaside town. The best convention we have there is a flea market at our local leisure center which pales in comparison…

Getting the best out of your employees

We know the importance of customers as ambassadors, but what about our own employees? Recently I wrote about the importance of making your customers ambassadors or fans of your brand. Now I’m back again to write about one key way to do this. So where do you start when trying to keep those customers happy?…