Disrupting media

TV advertising is big business. Billions of euros are spent annually to convince us to buy a particular company’s products or services. But viewers are getting fed up with the disruption and services such as on-demand or time-shifting are giving the consumer more tools to skip the adverts. But without advertising, there would be no…

Noughties the exposés Generation?

Has Google’s new “unified privacy policy” highlighted changing “generational” attitudes towards what’s considered public and private? Google has created a huge furor with the implementation of its new unified privacy policy; linking signed in users from one Google account to multiple Google services. This, in effect, will customize search engine results and advertisements further to…

Do you network with confidence?

Does the thought of networking make you break into a sweat? Feel intimidated by unfamiliar faces? Here are some tips that will help you feel comfortable, radiate professional strength and confidence and establish valuable business connections all in one. Good luck at your next event! No one is out of your league If you are…

Pyramidion’s got talent

If you’re looking for a team exercise that boosts creativity and inspires people to think about each other’s talents, then we have a great idea for you. At a recent Pyramidion training, we asked teams to develop out-of-the-box business proposals that would use everyone’s personal talents. The results were literally ‘out of this world’, and…

Screw it, just do it!

What makes a successful entrepreneur? Sir Richard shared his top tips in an interview session organized by FlandersDC and the Antwerp World Diamond Centre organized at the Stadschouwburg in Antwerp. Sir Richard talked with local entrepreneurs about many aspects of being a successful entrepreneur. The following are just a few of the topics he touched…

Doing the (g)rounds at Intermat

1350 exhibitors, an exhibition area the size of 75 football fields and just a couple of hours to get a feel for what goes on in the industry. How do you manage that? Focus, I’d say. So with this year’s show theme ‘energy efficiency and sustainable productivity’ I focused my efforts on what companies are…

Fuel for thought

Do you ever feel like you are suffering from a lack of creativity? Everyone, even the most famous writers, can feel a little uninspired and down in self belief. But luckily for us they offer some sparks of inspiration that helped them to greatness. Here are a few quotes that might inspire you to be…

The beginning of the end for print?

2011 was definitely the year when e-books became established in the market place. Amazon announced last year that its e-book store sells 115 Kindle titles to every 100 paperbacks. Hardbacks are suffering a far worse time. This poses the question can both media co-exist in today’s technologically savvy society? Or is this the start of…

Newsletter know how

Whether printed or electronic, newsletters are a great way to keep your colleagues or customers up-to-date on what’s happening at your company. Of course, content is king. But the logistics of setting up and running a newsletter are also key to success. Here are some golden rules. Write a charter and share it As with…