The recent HighTechXL Modern Day Warriorsevent in Eindhoven was a celebration of innovation and new disruptive ideas that will possibly, with the right funding, the right timing and a lot of blood, sweat, tears and luck go on to change our world. The six latest startups to go through the program were making their big…
Big news from the world of autonomy with the release of the self-driving regulations by the National Highway Traffic Safety Administration (NHTSA) and the Department of Transport (DOT). It has finally happened. Automakers have finally piqued the government’s interest as they recognize that too many fatalities occur on the road and this can all change…
My name is Alina Nicolae. I am a freshly graduated master student from KU Leuven, with a major in International Business and Management. I am delighted to have the opportunity to be one of the “storytellers” at Pyramidion. For the next two months, I will be carrying out marketing research into the benefits of using…
Inbound marketing is a fantastic method for attracting new customers. What’s more, it works without spending gross amounts of money on paid advertising. You do, however, still have to get your great content in front of your target audience’s eyeballs. And this can be tricky sometimes, especially when you’re just starting out. Your website probably doesn’t…
Marketing budgets are popular targets for cost-cutting. In fact, they’re often the first to get a taste of the scissors when cash flows slow down. And even though marketers know that this is wrong, it still happens. So what can you do to maintain or even increase performance with limited resources? One powerful solution…
Here in Belgium cycling is really big, and it’s virtually a way of life for people in the Netherlands. If their commute is short lots of people already cycle to work, while many more would like to but find the distance too far. Or they feel the weather or terrain is too challenging and don’t…
Are you satisfied with your posture? Nearly everybody at one time or another wonders if they’re slouching too much: whether it is bad for their back, or even how it makes them appear to other people. We Pyramidionites are no different, so when we discovered HighTechXL start-up Paó Wearables is developing a posture awareness device…